With so many AI tools available, it is easy to start by asking:

“Which AI tool should I use?”

A better starting point is:

“What am I trying to achieve?”

Different AI tools have different strengths. You do not need to learn every tool or use the newest one. Start with your task, then choose the tool that can help you accomplish it.

A simple way to think about AI tools

Need to create something?
Tools such as ChatGPT or Claude can help you brainstorm, draft, explain, summarise and develop ideas.

Need to find and research information?
Tools such as Perplexity or Gemini can help you search, explore and compare information.

Need to organise or manage work?
AI features within tools such as Microsoft Copilot, Notion or other productivity platforms can help structure information and support everyday workflows.

Need to create something visual?
Tools such as Canva can help turn ideas into presentations, graphics and other visual content.

Need to automate repetitive work?
Automation platforms can connect tools and help reduce repetitive manual tasks.

🍀Shering Practical Tip

Before opening an AI tool, complete this sentence:

“I need to ______ so that ______.”

For example:

“I need to summarise these customer comments so that I can identify the three most common issues.”

That one sentence helps clarify both your task and your desired outcome.

You may then discover that the AI tool you normally use is suitable, or that another tool would be more effective.

The takeaway

Don't start with:

“What can this AI tool do?”

Start with:

“What do I need to get done?”

Then match the tool to the task.

Start with the task → Choose the tool → Apply your judgement