Effective Date: 1 April 2026
Last Updated: 9 September 2026

1. Introduction

Shering Skills Studio is committed to protecting your personal data in accordance with Singapore’s Personal Data Protection Act (PDPA).

This Privacy Policy explains how we collect, use, disclose, protect and manage your personal data when you interact with us, use our website or participate in our programmes and services.

2. Personal Data We Collect

Depending on your interaction with us, we may collect:

• Name

• Email address

• Contact number

• Organisation name

• Enquiry or feedback information

• Professional details, such as job role or organisation

• Payment or billing information for invoicing purposes

• Technical data, such as IP address or browser type

• Information voluntarily provided for learning support, such as accessibility needs

• Participant or child details, such as name and age or age group, where relevant to the programme

For example, when you submit a contact, registration or interest form, we may collect your name, contact details and information relating to the programme or service you are interested in.

3. Purpose of Collection

We may use your personal data for the following purposes:

• To respond to enquiries

• To administer programmes, workshops and events, including registration, payment, attendance and participant communications

• To manage our relationship with clients and participants

• To improve our programmes and services through feedback

• To send updates on programmes, workshops and services, where consent is provided

• To meet applicable legal, regulatory or administrative requirements

4. Legal Basis for Processing

We may process personal data based on:

• Your consent

• Contractual necessity, such as programme or service delivery

• Legal or regulatory requirements

• Legitimate business purposes, such as service improvement

5. Consent

By submitting your personal data through our website, forms or other communication channels, you consent to the collection, use and disclosure of your personal data for the purposes communicated to you.

Where personal data is required for programme registration, workshop administration or service delivery, we will use the information for those purposes.

Marketing communications are optional and will only be sent where appropriate consent has been provided or where otherwise permitted by applicable law.

6. Do Not Call Provisions

Where applicable, we will comply with the Do Not Call provisions of the PDPA before sending specified marketing messages to Singapore telephone numbers through channels such as phone calls or text messages.

You may also opt out of marketing communications by following the unsubscribe instructions provided or by contacting us.

7. Withdrawal of Consent

You may withdraw your consent for the collection, use or disclosure of your personal data by contacting us at:

jeslyn.lim@sheringskillstudio.com

We will process withdrawal requests within a reasonable timeframe.

Please note that withdrawal of consent may affect our ability to continue providing certain programmes or services to you.

8. Disclosure of Personal Data

We do not sell your personal data.

We may disclose personal data where reasonably necessary to:

• Service providers supporting our operations

• Corporate or organisational clients where relevant to the agreed programme or engagement

• Government, regulatory or other authorities where required by law

We will only disclose information where there is an appropriate purpose for doing so.

9. Data Intermediaries and Service Providers

We may engage third-party service providers to process personal data on our behalf, such as providers supporting forms, communications, cloud storage, online meetings or other business operations.

We take reasonable steps to work with service providers that provide appropriate protection for personal data.

10. Overseas Transfer of Personal Data

Your personal data may be transferred to or stored outside Singapore, including where cloud or technology service providers operate systems in other countries.

Where this occurs, we will take reasonable steps to ensure that the transfer complies with applicable PDPA requirements.

11. Protection of Personal Data

We take reasonable administrative, physical and technical measures to protect personal data against unauthorised access, collection, use, disclosure, copying, modification, loss or disposal.

These measures may include the use of secure platforms, password protection and restricted access to information.

12. Retention of Personal Data

We retain personal data only for as long as reasonably necessary for business, legal or regulatory purposes.

Typical retention periods may include:

• Enquiry records: up to 12 months

• Training, programme or workshop records: generally 1 to 3 years

• Marketing information: until consent is withdrawn or the information is no longer required

Where required by law or regulatory requirements, data may be retained for longer periods.

When personal data is no longer required, we will take reasonable steps to securely delete, dispose of or anonymise it.

13. Anonymised and Aggregated Data

We may use anonymised or aggregated information for reporting, programme evaluation and service improvement.

Such information will not be used in a manner that identifies individual participants or organisations.

For example, we may report that a certain percentage of participants found a programme useful without identifying the individuals who provided the feedback.

14. Cookies and Technical Information

Our website or third-party services supporting the website may use cookies or similar technologies.

These may collect technical information such as browser type, device information or website usage information.

You may adjust your browser settings to manage or restrict cookies.

15. Data of Children and Minors

Where our programmes or workshops involve children or minors, we may collect limited personal data necessary for registration, programme administration and participation.

For programmes requiring registration by a parent or guardian, the parent or guardian provides the relevant information and consent on behalf of the child where applicable.

We seek to collect only information reasonably necessary for the programme or activity.

16. Photos and Recordings

Photos or recordings may be taken during selected programmes, workshops or events for documentation, service improvement or promotional purposes.

Where identifiable images of participants, including children, are intended for promotional use, appropriate notice or consent will be obtained where required.

Where applicable, further information regarding photography or recording will be provided during registration or before the activity.

17. Access and Correction

You may request access to or correction of your personal data by contacting us at:

jeslyn.lim@sheringskillstudio.com

A reasonable administrative fee may apply for access requests, where permitted.

We aim to respond to requests within 30 calendar days. Where we are unable to respond within that period, we will inform you of the expected response timeframe where required.

You may also contact Singapore's Personal Data Protection Commission (PDPC) if you have concerns regarding the handling of your personal data.

18. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes to our services, practices or applicable requirements.

The latest version will be published on our website with the updated date.